Nestlé Japan

Japanese KitKat and global success

Nestlé Japan has been producing KitKat since 1973, creating more than 300 different flavors over the decades. “Kitto Katsu” – a phrase sounding like KitKat – is a symbol of luck and success in Japan, which is why these chocolates are often given to students before exams. The brand blends Nestlé’s global quality with Japanese tradition and local tastes, making it unique worldwide.